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Government and public sector

Public services people can reach and trust, on channels everyone can use.

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Public bodies send service alerts, appointment reminders, identity codes and emergency notices, and answer citizens by phone and chat. They must reach everyone, including people without smartphones, meet accessibility and language duties, and follow public procurement and data-location rules. Trust is critical, because scammers often pretend to be government senders.

What matters when choosing

  • The data location, security certifications and accreditations your country requires for the public sector.
  • Reach for people without smartphones or mobile data, through SMS and voice.
  • Accessibility and support for several languages.
  • Verified sender identities that help citizens spot impersonation.
  • The ability to meet public procurement requirements and frameworks.

Questions to ask providers

  1. Can you meet our data residency and public-sector security requirements?
  2. How do you protect citizens from scammers imitating our sender names?
  3. Are you available through the procurement frameworks we are required to use?

Common mistakes

  • Moving services to apps or chat only, leaving out people who rely on SMS or calls.
  • Choosing on price alone without checking accreditation and data location.
  • Sending link-heavy messages that make phishing look normal.

Typical channels: SMS Email Voice WhatsApp Web chat & booking page Push notifications

Listings that fit (69)

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