← All listings

Messaging and chat commerce

Clickatell

SMS pioneer founded in Cape Town in 2000, now selling a chat commerce platform over SMS, WhatsApp, Apple Messages and regional USSD.

clickatell.comGlobal, with deep roots in South AfricaReviewed October 2026
Visit site

Built around payments and transactions inside the conversation, not only message delivery.

Clickatell's Chat Commerce Platform sits on its messaging layer and adds payment links with card tokenisation and chat banking. The company was founded in South Africa and its recent press releases are datelined Redwood City, California. Worth a look for banks, retailers and service companies that want customers to pay or transact inside SMS or WhatsApp.

Where it shines

  • Payments and transactions inside SMS and WhatsApp conversations
  • Per-country SMS rates and a self-serve WhatsApp bundle published

Check before signing

  • The legacy SMS Gateway no longer takes new accounts; new integrations use the One API
  • Published WhatsApp bundles apply to self-serve accounts; paid packages are quoted
  • USSD is offered only in selected territories and networks

What it offers

Solves
Selling inside the conversationTransactional notifications & alertsCustomer support & service
Channels
SMSWhatsAppApple Messages for Business
Industries
Any industryBanking, fintech & insuranceRetail & e-commerce
Markets
Global
Languages
English
Security and privacy attestations
SOC 2 reportPCI DSSGDPR (DPA offered)Each one cites its source below.
Technical details
Type of solution
CPaaS & messaging APIsSMS & A2P messagingWhatsApp Business provider
Deployment
Programmable APIReady-to-use cloud service
Company size
Small businessMid-sized companyEnterprise
Pricing
Published pay-as-you-go

Something is listed only when it can be checked. A connection we could not confirm is left off, and Find providers then credits the API at half weight.

Our six checks2 of 6 met
Medium confidence
  • Operational transparencyNot assessed

    Not yet worked through.

  • Documented interfacesMet

    Public API reference, integrable without a sales call.

  • Delivery accountabilityNot assessed

    Not yet worked through.

  • Consent and complianceNot assessed

    Not yet worked through.

  • Data handlingNot assessed

    Not yet worked through.

  • Commercial clarityMet

    List pricing published.

Not assessed is not a failure — it means we have not checked yet. Methodology

EvidenceSources: 7

Sources

  1. Clickatell celebrates 25 years as it enters the age of agentic commerce — Clickatell, 2025-10
  2. Clickatell raises $91M to scale its chat commerce platform and US expansion — TechCrunch, 2022-02
  3. Chat Commerce Platform guide: WhatsApp Business — Clickatell
  4. SMS Gateway docs — Clickatell
  5. SMS promotions and pricing — Clickatell
  6. Clickatell Achieves Record Growth of its Chat Commerce Platform — Clickatell, 2026-10To re-check
  7. How Clickatell is maintaining GDPR compliance — Clickatell, 2026-10To re-check
Every attribute35 recorded · 5 not yet

The same attributes, measured by the same rules, for every listing. "Not recorded" means we have not checked yet — never a "no". Spot something missing or wrong? Suggest an edit.

What it does

Use cases
Selling inside the conversation, Transactional notifications & alerts, Customer support & service
Channels
SMS, WhatsApp, Apple Messages for Business
Type of solution
CPaaS & messaging APIs, SMS & A2P messaging, WhatsApp Business provider
Industries
Any industry, Banking, fintech & insurance, Retail & e-commerce
Suits
Small businesses, Developers, Marketing teams, Support teams, Larger organisations
Features
Programmable API, Public API documentation, No-code setup, Published prices
Number of channels
3

Where, and for whom

Markets
Global
Reach
100/100
Languages
English
Company size
Small business, Mid-sized company, Enterprise

Setup and connections

Deployment
Programmable API, Ready-to-use cloud service
Has an API
Yes
Usable without coding
Yes
Can run on your own servers
No
Connects to
Not recorded
Number of connectors
0
Availability
Generally available

Pricing

Pricing model
Published pay-as-you-go
Prices you can read
Yes
Free to start
No

The company

Founded
2000
Headquarters
United States
Ownership
Privately held
Parent company
Not applicable
Stock ticker
Not applicable
Same owner as cpaas.co
No
Added by
cpaas.co team

Our checks

Operational transparency
Not recorded
Documented interfaces
Met
Delivery accountability
Not recorded
Consent and compliance
Not recorded
Data handling
Not recorded
Commercial clarity
Met
Security and privacy attestations
SOC 2 report, PCI DSS, GDPR (DPA offered)
Checks met
2
How much we've checked
Medium
Sources
7
Analyst recognitions
0
Last reviewed
October 2026

The community

"Looks right" confirmations
0
Community reviews
0
Community rating
Not applicable

Experiences and ratings

Share your experience

No experiences with Clickatell yet. Used it? Yours could be the first.

Reviews are read by a moderator before they appear, are shown beside the facts, and never feed a score or a ranking. You may not review a product you work for, sell, compete with or are paid to promote.

Profile shape
ChannelsReachConnectorsDeploymentPrice clarityCriteria shownClickatell
Channels
38
Reach
100
Connectors
17
Deployment
67
Price clarity
100
Criteria shown
33

Breadth measures from recorded facts — not a quality score.